Partner content
Multi-talented Njugush stars in LemFi’s ‘The Ruracio’
Saturday November 11, 2023
LemFi is a mobile application that provides Kenyans and other Africans in the diaspora with a seamless and efficient way to send money home. The app is available for download on iOS and Google Play Store in the US, UK and Canada. Within minutes of signing up, Kenyans in these countries can send money directly to M-pesa mobile money and bank accounts at the best exchange rates, all with no transfer fees.
To serve the over 500,000 Kenyans in the diaspora, LemFi has partnered with Wapi Pay, a world-class financial technology solutions company based in Kenya and operating in multiple countries.
Remittances provide invaluable support to Kenyans back home at the most crucial times of their lives. With the ability to receive money seamlessly across borders and currencies, Wapi Pay is a model of efficiency.
The platform’s cutting-edge technology, coupled with full licensing from the Central Bank of Kenya and the Bank of Uganda, allows it to trade foreign currencies and facilitate money transfers globally. Embrace the future of financial ease through its partnership with LemFi, embodying its commitment – “Where in the world do you pay” – for all Africans in the diaspora.
In addition to this partnership, LemFi is delighted to feature popular Kenyan comedian Blessed Njugush, in a captivating commercial titled The Ruracio.
The ad showcases Njugush’s comedic genius as a laid-back yet intelligent city councilor. Audiences in Kenya and beyond are treated to his humorous antics while trying to quell the brewing chaos.
Watch the video to see what happens:
Commenting on the ad, Kakea Mbacha, LemFi Kenya Country Director, said: “Njugush’s immense talent and ability to connect with people through laughter perfectly aligns with our brand mission of to bring joy and ease to international payments to our valued customers.
Ayoola Salako, the app’s marketing manager, adds: “Whatever your equivalent of Wangari’s Ruracio is, whether it’s for mom’s 55th birthday or your baby god’s graduation ceremony. Like Aunt Monica, we certainly hope that with LemFi you can get home the way you want.
The user-friendly mobile app is available for download on iOS and Google Play Stores. Customers in the UK or Canada who sign up with the referral code “NJUGUSH” will receive a £10 or CA$10 cashback bonus when they send 100 or more on their first transfer to Kenya . Equivalently, US customers will receive a $30 cashback bonus on their first transaction over $250 in Kenya.
Join us to build the next generation of international payments for everyone. Please visit www.lemfi.com or follow Lemfi on social media at: Instagram, @uselemfi; Twitter, @uselemfi; and Facebook, Uselemfi.