Digital Weight Loss Business Noom announced several new hires to its leadership team, including its new executive vice president and chief financial officer Jean Clifton, chief technology officer Rich Friedman and general counsel Norman Petty.
The company also named Jim Bugden as senior vice president of corporate development and partnerships, Katerina Kugel as senior director of brand and communications, and promoted internally Nikhil Jhunjhnuwala to director of growth, Raj Krishnan as chief product officer and Cody Fair as senior vice president of healthcare sales. and services and Manik Dewan as head of personnel.
Clifton previously served as executive vice president and chief financial officer of behavioral health company Pyramid Healthcare. Petty has held leadership positions at The Wall Street Journal, other Dow Jones consumer brands and social media services company The Meet Group.
“We’re thrilled that Jean, Rich, Norman, Jim and Katerina have joined our Noom team, and we’re excited about those who have recently earned promotions thanks to their hard work and dedication,” said Geoff Cook, CEO of Noom , in a press release. . “Each of them is passionate about our mission to empower people everywhere to live better, healthier lives. They bring with them unique leadership experiences and distinctive perspectives that will help Noom successfully innovate and drive growth.
THE BIGGEST TREND
In July, Noom announced the appointment of Geoff Cook as CEO and new member of the company’s board of directors.
Cook co-founded and served as CEO of The Meet Group, an organization Petty also worked for, where he took the company public before it went public. acquired by eHarmony’s parent company, Parship Group.
The company’s former CEO and co-founder, Saeju Jeong, resigned after 16 years but would remain executive chairman of the board.
Noom has raised significant investments, achieving a stunning result $540 million in Series F funding in 2021 and $58 million just two years earlier.
Yet the digital weight loss company was not immune to the vast workforce reductions within digital health companies in 2022, announcing two rounds of layoffs This year.
Earlier this year, the company announced a third wave of job cutswould have laid off around a quarter of its coaches.
In October, Noom announced expanding its enterprise digital offering, Noom for Work, to include clinical obesity management solution Noom Med.
Noom Med offers psychological tools, community support and content, and access to trained obesity care clinicians who provide personalized weight loss plans and support for patients to reduce their reliance on GLP medications -1.